Using Data to Value your Business with Alexis Grant

In this episode of the M&A Launchpad Podcast, hosts Feras Moussa and Casey Minshew welcome special guest Alexis Grant, an entrepreneur with two successful exits and founder of They Got Acquired, a company that helps sellers learn more about their businesses and position them for an exit. Alexis discusses how data adds value in positioning a business and crafting an offer. 
 
With a background in journalism and limited experience in business, Alexis transitioned from freelancing to running her own social media agency. She delves into her experience in the online business industry and explains how she grew and exited two businesses in the content site space. She navigates on how this industry looks like and how she thinks AI might affect this space. 
 
Alexis outlines her current company’s mission to bridge the gap between inexperienced sellers and the M&A world, highlighting common mistakes and lessons often encountered during the process of selling an online business. She emphasize on the importance of data and insights for buyers and sellers at the moment of considering a deal.  

In this podcast episode, we discuss:  

  • The transition from journalism to creating and selling a business 
  • Some of the biggest mistakes founders do when selling a business
  • How is data being used to bridge the gap between sellers who don’t know where to start and the M&A world 
  • An overview on how the online businesses space is looking like right now. 

You can connect with Alexis Grand by LinkedIn and website: Alexis Grant | Founder at They Got Acquired https://theygotacquired.com/newsletter/ and https://data.theygotacquired.com/  

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